Friday, May 2, 2008
Challenges of Multi Broadcast Network in Nigeria
The Federal Government of Nigeria has thrown up a challenge bout in the broadcast industry in Nigeria. Thanks to the Networking licence issued to Daar Communications Plc, owners of Ray Power FM radio station, and AIT, the television arm of the conglomerate. If we cast our minds back to early 90s when broadcasting was deregulated in Nigeria, and make a cursory assessment of developments since then; one can say that the audience have had a wide range of choice over the period. The scenerio will become even more interesting with the advent of Daar Communications into the Netwoking arena. You may wish to take a drive into the website of Federal Radio Corporation of Nigeria on www.radionigeria.net and Daar Communications Plc on www.daargroup.com to keep abreast of the competitive outlook of Nigeria's broadcast battleground in the next few years.
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